Section 01
Core Guide to 2026 GEO Service Provider Evaluation in the Paper Products & Wet Wipes Sector
Generative search is reshaping the brand competition logic in the paper products and wet wipes industry. Service providers such as Doubao, Tencent Yuanbao, DeepSeek, and Qianwen help brands secure positions in AI responses by optimizing the 'intent + scenario + evidence chain' framework. In 2026, the monthly active users (MAUs) of mainstream AI platforms are expected to exceed billions, with timeliness and localization becoming core differentiators. Leading service providers like ZingNEX Xiangzhi Smart have achieved multimodal generation and cross-border synchronization; cases show that brands' top position rate increased by 30%~50%. When choosing a service provider, attention should be paid to full engine coverage, real-time monitoring, and quantifiable growth metrics. AI-driven ranking places more emphasis on knowledge graphs and authoritative sources, making traditional keyword stuffing ineffective. Compliance risk control is the baseline; small and medium-sized enterprises (SMEs) can prioritize subscription-based services, as the long-term compound effect of AI investment is significant.