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How Generative AI Reshapes Game Development: Interpretation of a Research Review (2020-2025)

This article provides an in-depth interpretation of a systematic literature review on the application of generative AI in game development, covering research findings from 2020 to 2025, and explores ten core themes and their profound impacts on developers, researchers, and policymakers.

生成式AI游戏开发GenAI元民族志PRISMA-SAI工具游戏资产创意民主化人机协作游戏产业
Published 2026-03-27 16:47Recent activity 2026-03-27 16:48Estimated read 5 min
How Generative AI Reshapes Game Development: Interpretation of a Research Review (2020-2025)
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Section 01

[Introduction] Generative AI Reshaping Game Development: Core Interpretation of the 2020-2025 Research Review

This article interprets a systematic literature review on the application of generative AI (GenAI) in game development from 2020 to 2025. It uses the meta-ethnography method, follows PRISMA-S and eMERGe guidelines, distills ten core themes, and discusses their profound impacts on developers, researchers, and policymakers.

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Section 02

Research Background: Drivers of the Intersection Between Generative AI and Game Development

Since 2020, GenAI technology has experienced explosive growth (including text, image, and 3D asset generation tools). Game development, which relies heavily on creative assets, has become an ideal application scenario. However, the rapid development of the field raises questions: How do developers use these tools? What challenges do they face? What are the experience differences between teams of different sizes (independent vs. large)? Insights need to be extracted through comprehensive qualitative research methods.

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Section 03

Research Methods: Meta-ethnography and Rigorous Quality Control

The meta-ethnography method is used to integrate multiple research results through "argumentative threads", focusing on "how" and "why"; the CASP tool is used to evaluate the quality of included studies to ensure reliable results; PRISMA-S and eMERGe guidelines are followed to screen literature, enhancing the rigor of the review.

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Section 04

Ten Core Themes: Comprehensive Impacts of GenAI on Game Development

  1. Transformation of asset production pipelines: AI improves efficiency, and the role of artists shifts to curation and optimization;
  2. New dimensions of creative exploration: Random AI outputs inspire design ideas;
  3. Lowering of technical barriers and democratization: Non-professionals can participate, but originality is questionable;
  4. Quality control requires manual review: AI outputs are not perfect and need professional adjustments;
  5. Copyright and ethical dilemmas: No unified guidelines exist for issues such as training data and copyright ownership;
  6. Technical integration challenges: Tool compatibility, standardization, and learning costs;
  7. Player acceptance and transparency: Attitudes are complex, requiring transparency;
  8. Game testing automation: Bug detection and balance testing;
  9. Narrative evolution: LLMs enable dynamic dialogue and plotlines;
  10. Lack of governance framework: Need for collaboration between policy, industry, and academia to establish a system.
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Section 05

Implications and Recommendations: Action Directions for Multiple Stakeholders

  • Developers: Treat AI as a collaborative partner, invest in AI literacy training, and establish usage policies and quality control processes;
  • Researchers: Focus on blank areas such as GenAI's impact on developers' careers, cross-cultural differences, and players' psychological perceptions;
  • Policymakers: Establish adaptive governance frameworks to balance innovation with ethical and legal risks.
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Section 06

Future Outlook: From Tool to Paradigm Shift

GenAI is shifting from an efficiency tool to a paradigm, promoting the democratization of game creation and human-AI collaboration. However, technology needs to be combined with human creativity, ethics, and player needs, and humanistic values must be upheld in the future. This review provides an important reference for grasping industry trends and addressing challenges.