Section 01
[Introduction] New Battlefield for Brands in the AI Era: GEO Strategy to Seize the Top Recommendation Spot in AI Q&A
In today's era where generative AI is reshaping information acquisition, the first answer given by AI is becoming the 'new homepage' that determines a brand's success or failure. Whether high decision-cost industries can occupy a favorable position in AI recommendations directly affects their competitiveness. This article analyzes the core logic of Generative Engine Optimization (GEO) and provides a reference for evaluating service providers to help brands build cognitive assets in the AI era.